Introduction to coaching and mentoring skills
This is an interactive workshop for marketing and business development professionals led by a qualified and experienced professional coach/mentor. It provides an introduction to coaching and mentoring models and skills and a range of practical tools. It includes exercises to allow ideas to be applied and for the relevant skills to be developed for use in line management and fee-earner business development situations.
The workshop qualifies for 3.5 hours CPD.
Topics covered:
Introduction
- Coaching vs mentoring vs counselling and other helping approaches
- Knowing ourselves – The manager as coach and mentor
- Understanding others – Adapting our approach
Understanding the core models and their practical use
- Coaching process
- GROW (Whitmore) and other process models
- Personal Development Plans
- Mentoring process
- Giving advice vs creating self-sufficiency
- Consultative vs directive approaches
- Learning process
- Learning styles – self-assessment
- Competence curve/Practice spiral
- Reflection
- Using the Skills Development Platform
- Ethical issues
Exercise – Coaching team members
Applying the coaching tool kit with fee-earners
- Structuring sessions
- Agendas and meeting guides
- Constructive feedback/Development reviews
- Documenting key points
- Creating rapport and promoting dialogue
- Psychological and NLP insights
- Exploring issues
- Questioning techniques
- Issues analysis and prioritisation
- Goal setting
- Alignment and reality testing
- Action planning
- Generating options
- Motivating behaviour
- Monitoring and measuring performance
Exercise – Coaching fee-earners
Conclusions, further studies and next steps
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Speaker
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Kim TassoRedStarKim Ltd
Kim Tasso has worked within and for over 200 professional partnerships in the legal, accountancy and property sectors for over 20 years and continues to do so as a management consultant.
She also has direct client exposure from working with organisations in the technology, education, creative, media, real estate and not-for-profit sectors.
Unusually, she combines psychology, marketing and business qualifications so is effective as both a professional trainer, facilitator and coach and also as a subject matter expert in a variety of strategy, marketing, selling and relationship management topics.
She is highly rated as a trainer and coach for lawyers, accountants and surveyors and also lectured on Chartered Institute of Marketing (CIM) professional marketing qualifications for Cambridge Marketing College.
She is the author of books on soft skills, growth strategies, business development, media relations and business development and a prolific conference speaker and journalist. She is also a member of the PM Magazine Advisory Board.